Manager, Marketing Analytics&Reporting - Campaign Intelligence, Dublin Pike

Description About the Role

Salesforce is looking for a Manager, Marketing Analytics&Reporting– Campaign Intelligence to serve as the intelligence layer behind our Global Integrated Campaigns team. In this role, you’ll transform complex, multi-source data into clear performance narratives that inform decisions across the marketing organisation. You’ll connect signals from paid media, email, and web to build a coherent view of end-to-end campaign impact — going beyond reporting numbers to surface the insight that helps campaign and channel owners move faster and smarter.

What You’ll Be Doing

Track, analyse, and report on full‑funnel performance metrics across campaigns, channels, and audiences to give teams a clear, unified view of what’s working

Connect signals from paid media, email, web, and more to build a coherent picture of end‑to‑end campaign impact

Evaluate reporting outputs critically— understanding their underlying assumptions, identifying potential misinterpretations, and surfacing what the data actually means in business context

Identify trends and anomalies across the marketing funnel, surfacing clear recommendations to campaign and channel owners

Connect the dots across disparate datasets to answer the "so what"— not just reporting numbers, but driving decisions

Develop recommendations that tie funnel signals to strategic priorities and business outcomes

Lead cross‑functional conversations with campaign and channel owners to ensure insights translate into concrete decisions and measurable follow‑through

Partner with marketing operations, MarTech, and data stakeholders to ensure measurement frameworks reflect the right questions

Translate analytical findings into digestible narratives for non‑technical stakeholders and marketing leadership

Required Qualifications

5+ years of experience in marketing analytics, business intelligence, or a related field— ideally within a B2B SaaS or enterprise technology environment

Strong analytical skills with the ability to synthesise complex, multi‑source data into clear insights and recommendations

Familiarity with marketing measurement frameworks, attribution models, and mid‑funnel KPIs

Hands‑on experience with tools such as Tableau, Salesforce, Marketo, or Google Analytics

Strong communication skills and the ability to present data‑driven stories to both technical and non‑technical audiences

Ability to manage competing priorities and drive work forward independently in a matrixed environment

Degree or equivalent relevant experience required. Experience will be evaluated based on the core competencies for the role (e.g. extracurricular leadership roles, military experience, volunteer roles, work experience, etc.)

Preferred Qualifications

SQL or data querying proficiency

Experience working within large, global marketing organisations

Familiarity with B2B SaaS go‑to‑market motions and integrated campaign structures

Demonstrated ability to build scalable reporting frameworks from the ground up

Benefits&Perks

Check out our benefits site which explains our various benefits, including wellbeing reimbursement, generous parental leave, adoption assistance, fertility benefits, and more.

Salesforce Information

Check out our Salesforce Engineering Sit

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