Branch Marketing Coordinator, Dublin

HPC (Home Project Centre) Group is a 100% privately owned Irish business providing a comprehensive range of building materials and DIY products to the construction industry and DIY trade. HPC continue to expand and grow with 420 + employees.

Operating under well-established trading names, TJ O' Mahony and PH Ross, currently trading from 18 Branches Nationwide with a turnover of + €155m. In addition, the Group has specialist divisions including - Heating, Plumbing, Insulation, Paving and Decking, further enhancing our product offering and expertise.

Job Title: Branch Marketing Coordinator

Role Purpose

The Branch Marketing Coordinator supports a network of branches in delivering effective, locally relevant marketing activity that drives footfall, trade customer engagement, and sales growth. The role acts as a key link between branches and the central marketing function, ensuring campaigns are executed consistently while also adapting to local market needs.

Key Responsibilities

• Support the rollout of national and supplier-led campaigns across all branches
• Support the branches in developing annual local marketing plans
• Work closely with Branch and Regional Managers to identify local sales opportunities and marketing needs
• Coordinate in-branch promotions, trade events, supplier days, and product demonstrations
• Ensure all branches maintain strong visual standards, including signage, point-of-sale, and promotional displays
• Assist branches in planning and executing local marketing initiatives targeting trade and retail customers
• Collaborate with suppliers to maximise in-branch activation and promotional opportunities
• Support local social media activity and ensure alignment with brand guidelines
• Monitor campaign performance and provide feedback to the central marketing team
• Act as a point of contact for branches requiring marketing support or materials
• Ensure consistency of branding and messaging across all customer touchpoints

Key Skills & Competencies

• An understanding of the builders merchants or construction supply industry would be desirable
• Commercial awareness with a focus on driving sales and customer engagement
• Excellent communication and relationship-building skills with branch teams and suppliers
• Highly organised with the ability to manage multiple branches and priorities
• Hands-on, proactive approach with a willingness to be present in branches
• Strong attention to detail and brand consistency
• Ability to work independently while collaborating with wider teams

Key Relationships

• Branch Managers & Teams
• Regional Managers
• Central Marketing Team
• Key Suppliers & Trade Partners

Reporting Line

Reports to: Senior Marketing Executive

Success Measures (KPIs)

• Execution of campaigns across branches on time and to standard
• Increased participation in trade events and supplier promotions
• Improvement in branch-level customer engagement and footfall
• Positive feedback from branch and regional managers
• Consistency of branding and in-branch marketing standards

Job Type: Permanent

Hours: 39 hours per week (Monday - Friday)

Full clean driving license necessary

#Marketing#events#

HPC Sales Ltd. is an equal opportunities employer.