Global Commercial Manager - V-Core&Complementary Solutions (IRE), Ennis

Global Commercial Manager– V-Core&Complimentary Solutions (IRE) Responsible for driving sustainable revenue growth, market expansion, and commercial excellence across global priority markets. Combines strategic market analysis with hands‑on commercial leadership to identify regional and segment‑specific growth opportunities and translate them into actionable plans.

Responsibilities

Achieve commercial revenue/margin targets for V-Core spirometers and complementary solutions.

Develop go‑to‑market plans in the region to achieve V30 growth.

Prioritise region‑specific targets.

Partner with regions via matrix working to enable and deliver tools for in‑market, targeted campaigns.

Collaborate with product management and R&D on product strategy and roadmap alignment.

Track KPIs monthly and quarterly.

Growth Strategy, Planning&Execution

Identify and prioritise key growth opportunities across regions, customer segments, and product portfolios using market data, competitive insights, and internal performance metrics.

Develop integrated global and regional commercial plans aligned to revenue and profitability targets.

Translate strategy into clear, executable initiatives with defined milestones, ownership and KPIs.

Lead forecasting, budgeting and ongoing performance tracking against growth plans.

Regional&Segment Opportunity Development

Conduct deep analysis of regional markets (e.g., OneUS, EMEA, LATAM) to uncover whitespace opportunities and expansion pathways.

Define target customer segments (e.g., hospitals, pulmonary labs, GP) and tailored value propositions.

Support market entry strategies, including channel selection, pricing and localisation of offerings.

Sales Partnership&Enablement (Direct&Indirect)

Partner with regional direct sales teams and distributor networks to co‑create and execute growth plans.

Equip teams with tools, training and insights needed to drive pipeline generation and conversion.

Establish best practices in sales processes, account management and opportunity prioritisation.

Support key account strategies and participate in strategic deals where needed.

Drive alignment, accountability and performance management across direct and indirect channels.

Distributor&Channel Management

Evaluate and optimise distributor networks to ensure strong market coverage and performance.

Define clear expectations, targets and support models for partners.

Implement performance reviews and continuous improvement initiatives.

Product&Market Alignment

Collaborate with Product Management and R&D to align commercial priorities with product strategy and roadmap.

Provide structured market and customer feedback to inform innovation and lifecycle management.

Lead and support successful product launches with clear positioning, pricing and go‑to‑market strategies.

Marketing&Demand Generation

Partner with marketing to design targeted campaigns and education initiatives aligned to priority segments and regions.

Ensure consistent and compelling messaging tailored to local market needs.

Market Access&Commercial Insight

Monitor reimbursement environments, healthcare policies and competitive dynamics impacting growth.

Integrate market access considerations into commercial planning and execution.

Performance&Analytics

Define and track KPIs related to growth, regional performance, segment penetration and channel effectiveness.

Use data‑driven insights to refine strategies, reallocate resources and improve execution.

Key Skills&Competencies

Strategic thinking with strong operational execution.

Ability to translate market insights into actionable growth plans.

Strong collaboration and influencing skills across diverse, global teams.

Commercial acumen and financial planning expertise.

Excellent communication, negotiation and stakeholder management skills.

Analytical, data‑driven decision‑making capability.

Success Metrics

Achievement of regional and global revenue growth targets.

Identification and conversion of new market and segment opportunities.

Effectiveness of direct and indirect sales channel performance.

Execution of growth initiatives on time and within plan.

Market share gains in priority regions and segments.

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